Abstract

Tourism has been widely involved in many areas. A pan-tourism industry group arises，in which tourism extends out some new industry. With the transformation of China’s economic development，the elements are intertwined to form a tight tourism service supply chain and industry chain. Under the support of the development of modern information and communication technologies，the supply chain of tourism extends in all directions，which brings uncertainties into it. Thus，cooperation and allocation of the tourism industry and other related industries become an important research issue.

Alliance is a new approach to solve these complex system problems. Alliance can stimulate innovation capability of enterprises，promote competition and cooperation among enterprises，and achieve economic growth of a region and the whole country.

During the process of the formation of tourist service supply chain alliance，the forms of tourism alliance are diverse，the coverage is also increasingly comprehensive，and the effect becomes increasingly evident. However，in the current system，each firm in the alliance maximizes its own interests，thus cooperation has not been reasonable，effectively integrated，resulting in inefficient alliance. Meanwhile，it is absent that a reasonable and perfect dynamic incentive mechanisms of allocation of benefits to ensure that all participants act in accordance with the alliance guidelines for the optimal allocation scheme initially developed jointly under the optimal state trajectory until the end of the game，which restricts the cooperation of tourism firms.

Due to the application of the information process，big data，cloud computing，networking technology，artificial intelligence technology，and mobile communications technology in the tourism industry，it is possible to design a dynamic allocation mechanism of benefits in the tourism industry. Based on this，this book explores the interests coordinating system in the perspective of cooperative differential game from both theoretical and empirical aspects. It systematically expounds the main stakeholder of regional tourism service supply chain alliance，the motivation，characteristics and problems of interest distribution after alliance；we enrich and improve the regional economy theory and supply chain alliance theory of industrial clusters through the introduction of incentives to achieve the stability of alliance；we also hope to help to promote the transformation and upgrading of the tourism industry in Jiangxi Province and realize the province’s goal of “strengthening the province by tourism”.